About Us - Advertising
Advertising is vital to any
business, and research shows that radio is by far the best medium to
choose.
Radio is affordable, vital
for any business in any industry. Radio is in the home, in
the car, in the workplace.
- Media research shows that radio reaches 95% of
Australians.
- Commercial radio is by far the most popular,
reaching 78% of Australians throughout the week. Every
household has at least one radio, with the average being three.
Commercial radio listeners tune in for an average of 19 hours 37
minutes a week to their favourite stations.
- 73.9% of all people over 10 listen to radio at
home.
- 73.4% of all people over 10 listen to
commercial radio in their car—and over 99% of all cars have a
radio. Most people turn their car radio on with the key, not the on /
off button.
- 77.7% of all people over 10 regularly listen to
commercial radio at work. It’s amazing the number
of businesses who play commercial radio in the background or have it on
their “on hold”.
- Locally, the 2TM listening
area comprises about 59,935 people, 86% of which are over the age of
10.
(Statistics
from McNair Anderson Surveys and F.A.R.B.)
Southern and Western New England region of northern NSW. Tamworth is at the intersection of the New England and Oxley Highways. 92.9 is the only FM commercial station in the area. |
Main centres include Werris Creek, Quirindi and Manilla. |
59,935 (Census 2001) |
Ages 16-39 |
Contemporary music featuring current hits, rock and new Australian music. |
Agriculture – wheat, oats and cereal crops. Also sheep, cattle, pigs and poultry. |
Tamworth is internationally renowned for its Country Music Festival in January each year. |
Radio is very much a local
medium. It is very affordable, and therefore is able to offer
frequency of message at a price that will fit your advertising budget.
To find out more, contact
our sales team on 02 6765 7055 or email then at sales@2tm.com.au.
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